1 ) Decrease overall packaging cost from $1.50 per unit to less than $0.90; 2 ) Streamline the packaging process by reducing the number of packaging components; 3 ) Decrease product breakage and/or crumbling during packing and shipping; 4 ) Achieve a minimum product shelf life of 8 months; 5 ) Elevate the product line's visual communication strategy

The Sweetery

Brand Development, Packaging Design

[ Spring 2016 ]